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MARKETING TOOLBOX

When it comes to marketing and content, you are NOT covered any better than at NEXA Mortgage!
“NEXA IS PRODUCERS, OWNED BY THE PRODUCERS THAT MAKE IT”

Take a look at just some of what we do for our Loan Officers; this is only the tip of the iceberg! Schedule a time to talk with us, together we can grow your future as big as you want to be. From a Loan Officer Assistant to a Branch Manager with multiple offices and ownership options. Here are NEXA, we are here to support and grow our producers.

ELEVATE YOUR BUSINESS WITH FREE, CUSTOMIZABLE MARKETING MATERIALS AND CLIENT RETENTION SERVICES

Great marketing does more than just help you grow your business. It instantly makes your business look bigger and more professional so that you can successfully compete with megabanks and retail lenders. The UWM Marketing Toolbox has everything you need to build your business while building relationships with borrowers and real estate agents, including customizable marketing materials, complete Ad Kits for our most popular products, even a downloadable monthly Marketing Calendar with social posts and emails for every day of the week. You also have access to our proven client retention tools, Unite and UConnect, that keep you connected with your past borrowers and notify you if they’re in the market for a purchase or refinance.

KEY FEATURES

  • Create customized flyers, social posts, emails, radio scripts, videos and more
  • Generate complete Ad Kits for your most popular products
  • Download a monthly Marketing Calendar of social posts and emails
  • Keep in touch with past borrowers using client retention tools

MARKETING CALENDAR

In today’s digital world, social media and email are the most effective ways to communicate with your borrowers and potential borrowers. But how do you know what to post and when?

The NEXA Marketing Calendar makes it easy by providing you with social posts and emails for every day of the week. Just download the current Marketing Calendar from the Marketing Toolbox — and come back each month for a new one — then click to make a post or copy and paste into your email app. New to social media? Check out our tutorials for posting to Facebook, Twitter, and Instagram.

KEY FEATURES

  • Social posts and emails for every day of the week
  • New content posted each month
  • Tutorials available for Facebook, Twitter, and Instagram

CUSTOMIZED VIDEOS

SHARE EYE-CATCHING VIDEOS FEATURING YOU AND YOUR CONTACT INFO

Whether it’s on social media, your own website or linked to an email, video is a great way to get a prospective borrower’s attention and deliver information in a quick and entertaining way. We’ve created dozens of videos for you to choose from featuring our most popular products and services, all customizable with your logo and contact information.

KEY FEATURES

  • Dozens of videos to choose from based on popular products and services
  • Customized with your info and contact information
  • Post on social media, your website or link to an email

SOCIAL MEDIA

KEEP YOUR BUSINESS AT THE TOP OF YOUR BORROWERS’ NEWS FEEDS

Maintaining a presence on social media sites like Facebook, LinkedIn and Twitter can be great for your business, but the only way to really make an impact is to post relevant information as often as you can. The Marketing Toolbox makes it easy with eye-catching social media posts for our most popular products and services. Just choose your post, choose the social media platform and go! Want to make it even easier? Check out our downloadable Marketing Calendar with suggested social posts and emails for every day of the week.

KEY FEATURES

  • Social media posts for our most popular products and services
  • Attention-getting graphics and headlines
  • Just click to post to Facebook, LinkedIn or Twitter

CUSTOMIZED FLYERS

CREATE AND PRINT CUSTOMIZED FLYERS

Meeting with clients? Headed to an open house? The Marketing Toolbox makes it easy to create professional-looking flyers featuring our most popular products and services that you can print and hand out to borrowers and real estate agents. Best of all, every flyer can be easily customized with your name, logo, photo as well as contact information.

KEY FEATURES

  • Choose from dozens of flyers featuring popular products and services
  • Target both borrowers and real estate agents
  • Customize with your name, photo and contact information

CONNECT

GET NOTIFIED WHEN YOUR PAST CLIENTS ARE SHOPPING FOR A NEW MORTGAGE

With NEXA’s UConnect, we monitor the mortgage credit pulls of every borrower you close. If they’re in the market for a purchase or refinance, we notify you so you can connect with them and earn their business back. Unlike other lenders that could try to keep that business for their own consumer direct, NEXA is strictly looking out for their Loan Officers.

KEY FEATURES

  • UWM monitors your past borrowers and alerts you when they’re back in the market
  • Get a fresh AVM and your borrower’s current mortgage balance
  • Know if your borrower is looking for a purchase or refinance

CLIENT LOYALTY MANAGER

MANAGE YOUR PAST CLIENTS WITH OUR CUSTOMIZABLE CRM TOOLS

Maintaining a relationship with your past borrowers is key to building a loyal customer base and generating referrals. Client Loyalty Manager makes it easy with a customizable dashboard featuring all of your past clients — where you set your parameters and get notified to send pre-written, personalized emails on your borrower’s birthday, loan anniversary and, most importantly, when rates change in their favor. All while the system automatically sends out information for you.

KEY FEATURES

  • Build a loyal customer base and generate referrals
  • Automatically generates pre-written, personalized emails and text messages for every scenario
  • Connect with clients on their birthday, loan anniversary and when rates change in their favor.
  • Connect with clients based on their situation (ex: not buying now, already purchased with someone else, bad credit, etc… we have it covered)

BLINK

OFFER YOUR BORROWERS A SECURE AND HASSLE-FREE WAY TO APPLY FOR A HOME LOAN COMPLETELY ONLINE

Blink is your free borrower mortgage link that lets you consolidate your communications into one easy-to-use portal. With Blink, borrowers can complete their applications on their time freeing up yours, so you can focus on building relationships and growing your business. Should borrowers need your help, you have the ability to co-browse screens in real-time allowing you to guide them through the process. Blink offers seamless integration into our LOS with Doc-less assets and e-sign — or feel free to export the FNMA 3.2. Best of all, Blink is free, easy to set up, and can be fully branded to you and your business model. Give your business a competitive advantage. Start using Blink at NEXA today.

KEY FEATURES

  • Automatically pull borrowers’ credit
  • Assets can be ordered by the borrower
  • E-sign the entire initial disclosure package
  • The borrower can upload supporting documents
  • Communicate with your borrowers in one place throughout the entire loan process
  • Use for 100% of your loans, or just a few
  • Compete with those mega retail lenders
  • Take applications 24 hours a day
  • Free for you and your borrowers
  • Customizable Ad Kit in the Marketing Toolbox to introduce Blink to your customers

MANAGE ONLINE REPUTATION

BUILD YOUR ONLINE REPUTATION WITH AUTOMATED SURVEYS

When customers search for you online, what will they find? As a NEXA network member, you’re eligible for discounted pricing for Signpost, an automated survey generator that helps you capture prospects, analyze data, ask for reviews and more to help build your online reputation and grow your business. Just send a link after closing and let Signpost do the rest.

KEY FEATURES

  • Captures prospects, even when you miss a phone call
  • Analyzes data to create messaging that appeals to your clients
  • Asks for reviews to help you build your online reputation

leadPops Marketing Solutions

BUILD YOUR OWN WEBSITE & LEAD FUNNELS

At NEXA, we’re always looking for ways to help you compete with the big banks and mega retail lenders, which is why we’ve partnered with leadPops to give you a complete digital mortgage platform, including websites built for marketing and lead generation, Lead Funnels, reputation management solutions, agent co-marketing systems, Facebook & Google Ads, and more.

KEY FEATURES

  • Customizable, mobile-responsive website designs
  • Lead Funnels that help you capture your own long form leads
  • Mortgage marketing services and much more

MARKETING QUICK TALKS

Learn how to market your business with help from your NEXA Marketing Team. We have you covered for whatever marketing you are looking to do.

KEY FEATURES

  • Customizable, turn-key marketing programs
  • Help when you need it, all the time
  • Mortgage marketing support and more

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